March 28, 2011

KNOWLEDGE ADVENTURE® LAUNCHES POPULAR
MATH BLASTER® ONLINE WORLD IN SPANISH

Company Begins Global Expansion Strategy with New Spanish Version of MathBlaster.com

TORRANCE, CA - March 28, 2011 - Knowledge Adventure®, the leader in educational games for kids, extends its beloved Math Blaster® brand with the launch of a Spanish-language version of MathBlaster.com! Spanish speaking kids will now be able to enjoy the arcade-style math challenges offered in the 3D, Massively Multiplayer Online (MMO) world, already immensely popular in the English-language version.

Launched in January 2011, MathBlaster.com is the reinvention of the beloved Blaster brand. Since 1987, the Blaster brand of educational games has helped millions of students refine math, reading and spelling skills through a unique combination of lessons and action-packed game play. MathBlaster.com stays true to the essence of the Blaster brand, but offers major upgrades in visual effects, interactivity, game play and accessibility. MathBlaster.com is the first title in the Blaster line to be offered in multiple languages.

Following the launch of MathBlaster.com in Spanish, Knowledge Adventure is poised to grow the Math Blaster brand's international presence and aims to localize the site in additional languages to further this growth.

"Knowledge Adventure's JumpStart and Math Blaster brands have already helped millions of English speaking students and English Language learners discover that learning can be fun. Now, we are thrilled to be on our way to offering our unique combination of fun and learning available to kids worldwide, no matter what language they speak" said David Lord, President and CEO, Knowledge Adventure.

For more information, please visit www.mathblaster.com.

About Knowledge Adventure

Since 1991, Knowledge Adventure® has set the standard in kids' gaming by creating the finest educational products for use in the home and the classroom. Today, Knowledge Adventure's JumpStart® and Math Blaster® products invite kids to learn through endless gaming adventures in 3D virtual worlds. By blending learning and entertainment, Knowledge Adventure's adventure-based learning inspires kids' minds through immersed play. A subsidiary of Knowledge Holdings, Inc., the company is privately-held and based in Torrance, California. For more information, go to www.knowledgeadventure.com, www.jumpstart.com or www.mathblaster.com.